However, it was among the first to do so in such a seamless experience, one which garnered over 3.5 million pageviews. Equally captivating examples followed: National Geographic’s “Killing Kennedy,” Rolling Stone’s “The Geeks on the Frontline,” Pitchfork’s feature story on electronic music duo Daft Punk, entitled “Machines for Life,” and many more. In 2015, the Times was equally pioneering in launching their virtual reality (VR) box, in partnership with Google, a leap into the next generation of content consumption.
The opportunity to advance the discussion around art, and the audiences who engage with it, is wide open.
— Marina Cashdan