Art Gets Damaged All the Time. Here’s How It Gets Back to the Market
Sculpture damaged by an earthquake in Italy, 2016. Photo by Marco Zeppetella/AFP/Getty Images.
When a fire broke out in a second-floor storage space of Paula Cooper Gallery on July 10th, a number of Chelsea galleries were thrown into a mad scramble to save their valuable artworks. The cause of the fire, believed to have been electrical, is still under investigation, as is the extent of the fire and smoke damage to both the building and any works inside it.
A high-profile disaster, such as a fire in New York’s Chelsea gallery district, raises the question of what exactly happens when an artwork gets damaged in a commercial setting. Who should gallery employees call and when? Where does the responsibility lie? How are the works restored? How is their monetary value affected?
Artsy spoke to insurance brokers, lawyers, gallerists, a conservator, and an appraiser to understand what happens to a damaged work, and how it can find its way back to market with its value intact (or not).
How do works get damaged in the first place?
Judging from the news, you’d think the majority are ruined by careless visitors, with rambunctious children and selfie seekers as some of the most egregious offenders. In fact, these kinds of mishaps are fairly uncommon. Damage is usually caused during transit—in shipping, handling, and installation.
“My biggest worry is shipping,” said Louky Keijsers Koning, founder of the Lower East Side’s LMAKgallery. “A lot depends on how works are packed. Sometimes I’m surprised certain works arrive safely as packaged.”
Keijsers Koning remembered one specifically terrifying moment that took place a few years ago, when she received a glass-framed drawing from Europe that clearly had not been packed per her instructions. When the delivery person arrived, “I took the package and heard glass in the box,” she recalled. “The pieces of glass had torn the drawing in some spots. We spoke with the artist, who was a little bit devastated. Insurance took care of it, but the artwork was gone. And the next year, my premium went up.”
Anne Rappa, senior vice president at fine art insurance broker Huntington T. Block, said she has seen a wide range of shipping and handling problems over the years, from forklift damage (“It went directly through the canvas, which is always completely heartbreaking”) to crates containing artwork with dirty footprints on them. She also remembered the devastating effects of Hurricane Sandy, in which damage was caused not only by the corrosively salty, dirty water, but also by the strength of the waves, which caused floating objects to crash into valuable works. “It was the most imperfect of storms,” Rappa said, adding that it was the first time in her career that she’d had to handle multiple geographic locations impacted simultaneously, from Brooklyn to Long Island City to Chelsea.
Appraiser Victor Wiener said he has seen “water damage, fluids of all kinds, stains of unknown origin, lots of tears, and substances hitting the canvas.” During Hurricane Sandy, he recalls a work floating off to sea.
It’s damaged. Now what?
The first thing a gallery should do when a work is damaged is contact the owner of work if it’s a consigned piece, said Colin Quinn, director of claims management at AXA Art. The second step is to notify the insurance company, which will assign a conservator and send an adjuster to assess the damage. The conservator then creates a treatment proposal for the owner of the piece to approve before moving forward with conservation. Once the piece has been repaired, an appraiser assesses it for loss of value.
Suzanne Walsh, director of Salt Fine Art in Laguna Beach, California, said in her 10 years in the business, she’s only ever called insurance twice. Instead, she likes to work directly with the artist and see if they can find a solution together. “Things happen all the time,” she said. “The real problem is if you try to hide it and don’t take responsibility for it.” She added that there have been times when gallery employees and interns have damaged works, but that’s to be expected when one is moving dozens of works around every time a show goes up or down.
While Walsh likes to recruit the help of artists in fixing their own works whenever possible, in larger galleries, and in cases where the artist is no longer alive, a conservator is called to the rescue. Conservator Suzanne Siano has labored over many damaged works, primarily paintings, and at times, sculptures. Usually, it’s the galleries and auction houses that call her, but sometimes the insurance companies do, too.
“Sometimes a dent could be made to go away, but a tear, not so much,” Siano said, noting that even the most judicious restoration of a torn painting will still bear traces of the damage. Fixing tears in paintings involves either realigning broken threads and patching the canvas on the reverse, or, for a more invisible fix, meticulously reweaving the threads of the canvas under a microscope, which can take days or even weeks to accomplish.
Siano noted that even though there may be other wear and tear on a work that could require restoration, for damaged works, she is usually hired to only conserve the damage caused by the particular event, since that is all that is covered by insurance.
After documenting the damage and conserving the work, the appraiser will determine whether or not the work lost value in the process. (It’s helpful to have an evaluation both pre- and post-restoration.) Wiener said that he receives daily calls about appraising damaged and restored works. “Different clients have different needs,” he said, “but mostly they want to know the loss of value.” When Wiener gets called in to do an appraisal on a piece that’s just been damaged, he’ll also often recommend a restorer.
In appraising a work, Wiener said he takes into consideration a number of variables, particularly those outlined in the J. Paul Getty Trust’s Object ID, an international standard for describing cultural objects. Factors include the type of object, materials and techniques, measurements, inscriptions and markings, distinguishing features, title, subject, date, and artist. Wiener added that once the damaged work is restored, “the success or failure of the restoration is crucial.” (A restored work almost always loses value in comparison to the original, but a beautifully restored work tends to regain more value than one where the restoration job is more obvious.) Market tolerance and the rarity of a particular work are also of the utmost importance, as the value of a work that’s completely different from anything else a particular artist has made will have a “stronger tolerance to damage,” Wiener said.
The importance of documentation and contracts
“The most important thing to do after damage occurs is to preserve evidence,” attorney Wendy Lindstrom told Artsy. “Take photographs; save all pieces, crates, and/or packaging; create a record; prepare a report; take witness names and statements; immediately collect as much information about the damage and the tortfeasors [people responsible for the damage] as possible.”
Who pays for what is governed by contracts between consignor and consignee, lender and borrower, gallery and shipper and/or art handler, and purchaser and seller. The contracts ideally also lay out how damage incidents are handled and whose insurance will cover the loss.
When something goes awry
In a perfect world, a damaged artwork is restored, reappraised, and then goes back on the market as soon as possible. Of course, the process isn’t always so smooth. Sometimes the work is simply beyond repair—a “total loss” in insurance policy terms. In these cases, when the damage to the work costs more to repair than its total value, the insurance company pays out the full value, acquires the work, and sells it as “salvage,” explained Mary Pontillo, Senior Vice President and National Fine Art Practice Leader at insurance brokerage firm DeWitt Stern/Risk Strategies. The concept is similar to when a car insurance company determines a car is totalled after an accident, acquires it, and sells it for parts.
(Oddly enough, the totalled artwork sometimes finds its way back on display. For example, working with AXA’s collection of salvage, the Salvage Art Institute puts on travelling shows of these works of “zombie art,” the most recent of which closed in Munich in February.)
Another problem can sometimes arise when the artist isn’t informed of the damage and later disapproves of the conservation job. Whether or not the artist or artist estate works with conservators in situations of damaged works largely depends on their contracts with the gallery. “Once the artist is involved, we have to respect the artist’s feelings,” Siano said, adding that, as should be expected, some artists are more cooperative than others. The most unpleasant cases for everyone involved are when artists disavow restored works under the Visual Artists Rights Act (VARA), maintaining the conservation completely changed the work, as last year, suing a collector, art adviser, and two galleries for restoring Log Cabin (1990) without her permission.
Other legal disputes can arise. When multiple appraisers are hired to evaluate a work after conservation, they sometimes disagree on the new value of the piece, for example. Perhaps the most well-known of these was a case of differing appraisals of a damaged according to artnet News’s Alexandra Peers, while the other appraiser didn't see the damage as dire at all, using “various formulas that involve, among other measures, the percentage of the canvas damaged.” Although he didn’t want to comment on the Avedon case specifically, Wiener said it was “not uncommon” for appraisers to come up with different numbers.
Although damaged works tend to lose value, on rare occasions, the publicity of restoring the work paradoxically can have the opposite effect. Wiener cited
On a more personal note, Wiener said he appraised a victim of Steve Wynn’s elbow several years ago and sold for $155 million in a private transaction after restoration — right before restoration was finished. (He declined to share the number he came up with.) Again, the quality of the restoration was certainly a factor in the painting’s final valuation, but there were a couple other factors at play, including the amount of press the whole elbow incident received and, perhaps most notably, the fame and uniqueness of the painting itself. Wiener said that the increased value of the painting “was partly because of publicity, yes, but also because it’s one of Picasso’s greatest paintings. What are the chances of another Picasso like that coming along?”
So what’s the lesson to be learned from all this? While damaging artwork should always be avoided, if you happen to be a billionaire collector and damage your very famous painting in a very clumsy way (not on purpose, of course), make sure to hire the best conservator and tell the media all about it. Who knows? The painting might even gain value in the process.