Style Highlights from Frieze London’s VIP Opening

By Ana Finel Honigman

Have you ever noticed that art always seems at its shiniest and most reflective during art fair season? Look around and see for yourself. This abundance of mirrored surfaces adds to everyone’s secret favorite thing about attending art fairs—namely, the surreptitious assessment of your fellow chic viewers. The most anticipated annual art event in Europe’s most fashionable city, Frieze London is the ultimate combination of style and art. Here, we offer you a direct view of the most elegant (even avant-garde) fashion statements at the Frieze VIP opening, along with the art to match.

Designer Jane Mayle with Willem Boshoff's Flag I at Goodman Gallery

Designer Roksanda Ilincic at Galeria Jaqueline Martins

Artist Sarah Mercer with Jack Strange’s Lump Inside A Lump

Actress Annika Murjahn

Collector Marie Donnelly

Mark Stephens, Chair of the Contemporary Art Society (CAS) and solicitor, with Alexandre da Cunha's Gazebo XiX

Professor Alex de Rijke, Dean of School of Architecture at the Royal College of Art with Tomás Saraceno’s Ring Bell Light at Esther Schipper

Model and Collector Hellyda Cavallaro, in front of Anika Yi’s tempura-fried flowers at 47 Canal

Artist Gretchen Andrus wearing Google Glass

Diane Procter of MoMA Contemporary Arts Council

Gallerist Hilary Crisp

Art Consultant Hikari Yokoyama with a Yoshitomo Nara piece at Pace Gallery

Photographs by .ZG

Explore Frieze London on Artsy.

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