Do Your Homework:
Heading to London for the art fairs? Use Artsy’s
online preview to plan your visit and organize the best approach to seeing all
of your favorite pieces. Before the fair opens, browse the preview and contact
galleries directly via the inquiry window found beside each artwork. In your
inquiry, ask about the price of the work, if it may be placed on hold, and make
plans to see it in person. This is also a great opportunity to provide context
about yourself and your collection. Download our iPhone app
to keep your favorite artworks handy and see them organized by
booth, which will help you determine how much time you may need at each fair.
Visit Other Events:
On the occasion of Frieze London and sister fair
Frieze Masters, London is transformed into the art world’s temporary capital,
teeming with galleries and openings, special events, viewings of private
collections, and satellite fairs. Be sure to visit the excellent exhibitions on
view at the museums nearby—whether it is Horst P.
at the V&A
at the Royal Academy
, or Neil Beloufa
at the ICA
, your visits will not
leave you wanting.
Photograph by Graham Carlow courtesy of Graham Carlow/ Frieze