Through the Lens of: Inez & Vinoodh

Artsy Editorial
Apr 3, 2013 3:04PM

For nearly 30 years, Dutch couple Inez van Lamsweerde and Vinoodh Matadin have proven that two truly can become one—both personally, professionally, and in the seamless combination of art and fashion photography. “Its all coming from the same two people,” van Lamsweerde says. “It’s so much about how all our images connect together, the way they exist in our minds, the way they relate to each other. The advertising and the editorials—everything sort of feeds together—we don’t necessarily make that distinction. We’re much more about ‘Let’s make this image as good as we can. And see where it belongs.’”

Discarding the need for distinctions, the photographers are free to indulge their imaginations and explore a fashion photography marked by no absolutes—tirelessly mixing the beautiful with the bizarre, and opening the door for others to do the same. “For us there’s always this sense of duality, there’s always a tension between the beautiful and the grotesque, the spiritual and the mundane, high fashion and low fashion, male and female.”

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Artsy Editorial