Walker Evans’ Barber Shop, New Orleans at Holden Luntz Gallery

Holden Luntz Gallery
Jul 30, 2020 4:15PM

Walker Evans, Barber Shop, New Orleans, Executed in 1935, Printed 1971, Silver Gelatin Photograph


Original, dynamic, and with an ever-present inquisitive eye, Walker Evans was a quintessential American photographer.

For fifty years, Walker Evans created an enduring body of work that elucidated and archived American society. As a result, the photographs ultimately influenced the development of art in the twentieth century. Evans focused his lens on capturing the creation of modern America. He encapsulated the vernacular by photographing everything from barber shops, rural markets, and architecture to portraits of everyday Americans. Using America as a subject and his straightforward style made him one of the leading practitioners of the documentary tradition. His efforts to record the essence of American life ultimately shaped public ideas of what it was to be American.

“I was very innocent about the government, about Washington. But I found that I could get a job there. I did it so carelessly, I just photographed everything that attracted me at the time and, rather, unconsciously was recording that period. I didn’t think of it as such. The work piled up, and the sum of it is looked at now as a record that I wasn’t even thinking of making.” – Walker Evans

Walker Evans was born in 1903 in St. Louis, Missouri. Growing up in a well-off, puritanical family, Evans spent his childhood in Chicago and New York City. He graduated from the prestigious Phillips Academy and attended Williams College for a year. In the long run, he dropped out of school to pursue literature in New York City. The future photographer traveled to Paris and stayed there for a year and returned to New York intending to become a writer. At the same time Walker Evans began taking photographs with a small, hand-held camera. He used the conventions of literature to guide his burgeoning aesthetic. Evans displayed an influence by the straightforward, poetic vision of Eugene Atget. At the time, Atget was the best know documentary photographer from Paris.

In 1938 the Museum of Modern Art gave Evans the first one-man exhibition for a photographer in its history. In the catalog, it was written that:

“Most of Evans’ early photographs reveal the influence of European modernism, specifically its formalism and emphasis on dynamic graphic structures. But he gradually moved away from this highly aestheticized style to develop his own evocative but more reticent notions of realism, of the spectator’s role, and of the poetic resonance of ordinary subjects.”

In June 1935, Walker Evans began working for the Farm Security Administration. This was a New Deal agency created to combat poverty during the Great Depression by the government of president Roosevelt. Evans traveled to the South to provide a pictorial record of the living conditions of rural and small-town communities. Throughout this period, Walker Evans’s interest in the manifestations of local culture takes center stage as a subject.

Evans did not get along with Roy Stryker, who was directing the photographers for the FSA – and refused to put a ‘more positive spin’ on the human condition of dustbowl America. Shortly after, Evans received a temporary leave from the FSA and, in 1936, returned to the deep South – specifically southern Alabama, with the writer James Agee and the two worked on the groundbreaking book, “Let Us Now Praise Famous Men.” The book documented the existence of three tenant families during the Depression and is now highly regarded for its journalistic and literary innovation and its unflinching but humane photographs.

What was so authentic and startling in Evans’ work was that he had captured the backbone of the country at a time when rural America had had very little exposure.

Walker Evans created medium to large format pictures of common folk, their churches, markets, and their customs. This honest approach at recording their lives and built environments generated a sense of dignity. Evans encapsulated an accurate depiction of the rugged Americanism so heartily used in political folklore. His documentary approach treated the photographs not as romantic notions of place but as collectible pieces of history. Walker Evans’s photographs painted a clear picture of the challenges of the Great Depression for the average American. The photos very articulately presented a sense of local identity for rural southern Americans, who in the mid-1930s had found themselves resisting cultural conformity, upholding customs and mannerisms that were not part of the “new” industrialized economy that the development of modern urban cities afforded. Evans’ images became fundamental to the understanding of a broader and more stratified American history.

They became deeply ingrained in the narrative of our complex American identity.

In a Sidewalk and Shopfront, New Orleans, 1935, the viewer sees the emergence of a woman in a striped blouse out of the barbershop styled striped façade. is a serendipitous and almost amorphous occurrence. The French Opera Barber Shop, that offers Ladies neck trims and hair bobs for 15 and 25 cents, emphasized handmade artisanal qualities. They did so even through their stylized lettering. This photograph illustrates the notion of progress that arose from economic necessity.

“The much-published photograph of the woman in the doorway of the French Opera Barber shop sidewalk and shopfront, New Orleans 1935 – with the bold zebra stripes of the storefront and the sinuous stripes on the blouse of the woman standing in the doorway … is a glimpse of the realities of commercial life: “Ladies Neck Trim 15 cents;” Home of Perfecto Hair Restorer.” It represents a pocket of resistance to more conventional good taste, a kind of manic display of barber pole striping down to the light globe above the doorway – an antic moment, a celebration of an unexpected convergence. ” – Walker Evans by James R. Mellow

This picture is an example of the richness and the straight-forward style of Walker Evans. The composition is linear and dimensional, the image is unadorned but visually sophisticated. It is indicative of Walker Evans’s aesthetics and mindset. It shows one building front, one figure, and one location. But, in its singularity, it stands for the cumulative force of hundreds of such individuals, hundreds of such businesses, and hundreds of such locations.

The stylistic mastery and archival importance of work such as this transformed Walker Evan’s into an outstanding, influential figure for the history of America and the world of photography.

View additional work by Walker Evans >

Holden Luntz Gallery