Mario Schifano was a world-renowned contemporary artist. Born in Libya, in 1934 by an "honest employee of the ministry of public education", Schifano, he returned to the Italian capital with his family, to begin working with his father in the Etruscan museum of Valle Giulia. In this particular phase of his youth, "the first concern for the external things I liked takes place: the stakes. The black and white ones that the surveyors put on the ground and then make the topographical surveys. They painted the stakes, black and white, white and This had stimulated me ... As on the outside: traffic lights, billboards I saw when we walked talking with Tano Festa, in the urban landscape ". Schifano's first paintings were the famous yellow monochromes (which many critics interpreted as examples of neodadaism on the wave of the American new dada). But soon the paintings began to fill with signs taken from the urban landscape: billboards, advertising signs, symbolic images, such as that of Coca.Cola, which were linked to pop culture. The painter, however, has always rejected any too narrow appearance with pop art: "I did my works at the same time, and not after, to pop art. Pop art did it and imposed it, almost like a political fact". Success came soon and fame also came with success. Mario Schifano, died in 1998, surrounded by the colors are spread, as in the past, with speed, without reflections or second thoughts. With procedures that became, if possible, even more complex: the images no longer passed directly to the canvas, but first manipulated on the computer.