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Image/Sheet: 177.8 x 127 cm (70 x 50 in.)
Frame: 185 x 133 cm (72 7/8 x 52 3/8 in.)
From the Catalogue:
'We never knew what was going to be in a Calvin Klein picture'
Bruce Weber, April 2017
For nearly four decades, Calvin Klein’s advertising campaigns have produced provocative and generation-defining images. In 1982 when Klein launched his underwear line that would come to define the brand, he commissioned Bruce Weber to shoot the advertising campaign. Featuring Olympic pole vaulter Tom Hintnaus, Weber’s groundbreaking photograph stopped traffic when it appeared on a billboard in New York’s Times Square.
When the moment came to create another explosive campaign, this time for his fragrance, Klein once again turned to Weber. Introduced in 1985, Obsession would come to produce some of the most famous campaign images of all time. An exceptional example is Weber’s black-and-white photograph of a naked couple on a swing used for the 1989 Obsession ad. This provocative and sensuous image was seared in the memory of a generation that experienced the consumer culture of the 1980s.
As the highlight of ULTIMATE CAMPAIGN, we are excited to present a unique oversized gelatin silver print of this iconic image by legendary photographer Bruce Weber.
—Courtesy of Phillips
Signature: Signed in ink, printed title, date and number 1/1 on an artist label affixed to the reverse of the frame. This work is number 1 from the edition of 1 and is unique in this size.
About Bruce Weber
Bruce Weber is a photographer and filmmaker best known for black-and-white photographs that capture an all-American look and feel. Often working in portraiture, Weber strives to capture the emotions of his subjects and honestly reveal elements of personality. While he credits Diane Arbus as an artistic influence, Weber has helped define an idealized and iconic American look, particularly through 1980s advertisement campaigns for brands such as Abercrombie and Fitch, Ralph Lauren, and Calvin Klein.
American, b. 1946, Greensburg, Pennsylvania, based in New York, New York