Victor Vasarely, ‘RARE VINTAGE ART BASEL POSTER’, 1978, Alpha 137 Gallery
Victor Vasarely, ‘RARE VINTAGE ART BASEL POSTER’, 1978, Alpha 137 Gallery
Victor Vasarely, ‘RARE VINTAGE ART BASEL POSTER’, 1978, Alpha 137 Gallery

Printer: Silium-Paris (with printed logo lower left recto)
Published by Editions Georges Fall, France
This extremely rare vintage silkscreen poster was created in 1978 to promote Vasarely's participation at Art Basel.The work has been stored rolled (see second photograph), but will flatten and frame out just fine. Especially uncommon stateside.

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Signature: Unsigned

Publisher: Editions Georges Fall

About Victor Vasarely

Considered one of the progenitors of Op Art for his optically complex and illusionistic paintings, Victor Vasarely spent the course of a long, critically acclaimed career seeking, and arguing for, an approach to art making that was deeply social. He placed primary importance on the development of an engaging, accessible visual language that could be universally understood—this language, for Vasarely, was geometric abstraction, more commonly known as Op Art. Through precise combinations of lines, geometric shapes, colors, and shading, he created eye-popping paintings, full of the illusion of depth, movement, and three-dimensionality. More than pleasing tricks for the eye, Vasarely insisted, “pure form and pure color can signify the world.”

Hungarian-French, 1906-1997, Pécs, Hungary, based in Paris, France