BRAND NEW WORLD SALON presents the Swiss premiere of KOLYA STUDIO / Shanghai/ New York / Belgrade:
If we presume that in a couple of previous centuries of the pre- industrial and industrial era angels were the decorative elements that were most commonly used in all the fields of applied arts – from tapestries, needlepoint and intarsions, through tableware and decorative plastics on façades, to illustrations or, let’s say, fabric patterns, robots are their substitutes or equivalents in the mass culture of the postindustrial, information era.
Angels being replaced by robots – this could be understood as a paradigmatic civilization turn in which robots are assuming the role of the angels of the new world order.
In turning his ideas into works of art, Kolya Bozovic does not respect the limits of genre and media conventions, emphasizing that fears, banal representations and human need to appreciate something beautiful were his principal preoccupation during the creation of his works comprised in the series “Robot Invasion”. In it, humans are bad guys, while robots acquire the status of good, emotional creatures: they cry, they are naughty, they urinate, they get angry, they become two-headed mutants, they acquire speech capacity and sex characteristics….. Unlike the threatening and scary cyborgs, from Frankenstein at the beginning of the 19th century to Terminator, Kolja Bozovic creates humanized, highly aesthetized, lovable and alluring cyborgs, which arouse consumers’ wish to possess them as commodity. Thus, these humanized robots massively return among people, and they come back as the divine messengers of the cyber world or a presumed world of post-humanist utopia, as the messengers of some noble, angelic mission. Also, their shiny polished and reflecting surfaces allow an observer to see himself/herself and establish a dialogue (or monologue) on the state of humanity in the 21st century.