Artist Robert Mars utilizes black and white imagery of our most loved icons of pop culture, a colorful pattern and reconstructions of name-brand logos in a unique blend of pop art abstraction.
Deceptively, Mars’ works appear at first to possess all the visual cues of a prototypical advertisement. However, the works are in fact an exquisite amalgamation of visual collage and narrative with the artist’s singular pop sensibility. Through a re-writing of the visual narrative around these famous figures, Mars explores our fascination and appeal with Hollywood, fame and our own cultural history. The artist addresses this by using icons of both past as well as present - drawing lines of comparison and parallel that tie our current mass media culture to the glittering, towering icons of Old Hollywood.
Mars capitalizes on the tantalizing, alluring appeal of his subject matter while deconstructing the veiled reality of their essence. The result is a lyrical homage to the glamour of our past as well as the enduring nature of our collective memory. The cyclical nature of fame, style, and fashion can be felt in the work. The familiar visages of Audrey Hepburn and Kate Moss become almost an abstraction in themselves. Breathtaking while opaque to the true nature of the subject, the works become windows into our own visual culture. In effect, both Audrey and Kate are icons of our time, despite any generational difference. Captured in an unending array of advertisements, billboards and glossy photographs, and now also in the chasm of data in the digital age, they will forever be remembered. In Mars’ works they become part of the same plane as the paper ephemera that the artist utilizes - beautiful, alluring and unreachable as always.