"In 1990, after spending 10 years in the United States, my sister Anne-Marie Périer called me to work for ELLE, where she was in the process of revolutionizing the magazine as Editor-In-Chief. I jumped at the chance.
It would not have happened without the desire of Anne-Marie, I was a little too "Rock'n roll" and not "couture" enough for the editorial team.
Furthermore, with the rock stars of old having become fathers of families, the fashion designers had taken over. They had the same fantasy, the talent, and the means to invent their life. Nobody lived like Yves Saint Laurent, Karl Lagerfeld, or Jean Paul Gaultier.
With the help of my friend, the artistic director François Baudot, we were able to realize a great series on the universe of fashion designers." - Jean-Marie Périer
The Exhibition: This exhibition presents 25 photographs by Jean-Marie Périer exploring the universe of, fashion, designers, and muses.
The occasion provides an opportunity to see the biggest names (Azzedine Alaïa, Carla Bruni, Christian Lacroix, Chrystèle Saint-Louis Augustin, Giorgio Armani, Issey Miyake, Jean Paul Gaultier, Jerry Hall, John Galliano, Karen Mulder, Karl Lagerfeld, Kenzo Takada, Monica Belluci, Naomi Campbell, Olga Pantushenkova, Sibyl Buck, Sonia Rykiel, Stella Mc-Cartney, Thierry Mugler, Valentino Garavani, Vivienne Westwood, Yves Saint Laurent, and more) in a collection of surprising scenes that helped distinguish Perier's photographic work.
Biography: Jean-Marie Périer was born in Neuilly in 1940. He began his career as Daniel Filipacchi’s assistant in 1956. Soon he was working for Jazz magazine and Paris Match before being drafted to serve in Algeria, where he worked in the French Army’s Photographic Department.
From 1962 to 1974 he was the official photographer of ‘Salut Les Copains’, the world leading magazine in music. There he cemented his reputation by capturing iconic photographs of The Beatles, Rolling Stones, Bob Dylan, James Brown, to name but a few; images that indelibly captured the Pop and Rock scenes of the Sixties. He also directed feature films for the cinema during this period, notably "Antoine et Sébastien" with François Périer in 1974 and "Sale rêveur" with Jacques Dutronc and Léa Massari in 1978. From 1975 on, building on work with Levi's and L'Oreal, he devoted himself entirely to commercial work in Los Angeles and New York.
In 1990, Jean-Marie returned home to Paris having spent ten years in LA and NY directing commercials for such prominent clients as Coca-Cola, Canada Dry, Ford, Bic, and Nestlé. Inspired by his wish to return to photography to feel the freedom and creativity he experienced during his Rock n’ Roll years once again, ELLE magazine gave him carte blanche to produce a series of images, entitled “The World of Fashion Designers” that presented the glamour and elegance of the fashion industry and its icons. The most famous fashion designers posed for him: Saint-Laurent, Armani, Tom Ford, Christian Lacroix, Gaultier, Alaïa, among others.
Périer has also directed several series of documentaries for television; in 2008 he directed 50 short films with Jacques Dutronc for the French channel Paris Premiere and another series of 50 short films about the sixties for France 5. His first major exhibition took place at the Paris Hotel de Ville in 2002.