Subliminal Projects is pleased to present Power to the Parks, a week-long fundraising group exhibition, to benefit National Parks Conservation Association (NPCA), in collaboration with Parks Project and our design agency Studio Number One (SNO). The history of the National Parks dates back to the late 1800s, with the United States fostering the first legislative effort to preserve Yellowstone National Park as federal land, “for the benefit and
enjoyment of the people,” inspiring a worldwide National Park movement. Through art and discussion, this exhibition aims to help generate support, educate, and ignite participation from today’s generation for our National Parks.
The exhibition coincides with the launch of a product capsule designed by Studio Number One and distributed by Parks Project. The 3-piece Power to the Parks summer collection includes a unisex t-shirt, a tote bag, and custom 32 oz. Nalgene water bottle, all showcasing original graphics designed by SNO. This series expresses the political energy of the ‘60s and ‘70s, and SNO’s passion for national parks preservation. The visuals convey a sense of curiosity about the natural beauty of our lands and echo an era when impassioned Americans rallied together for change and justice. In conjunction with the opening reception, products from this capsule will be available at Subliminal Projects, along with the release of a limited edition print also designed by Studio Number One. A portion of the proceeds from the art sales will benefit the NPCA in their efforts to protect and preserve our nation’s most iconic and inspirational places for present and future generations.
Adrian Landon Brooks, Ako Castuera, Amber Vittoria, Camilla Lonis, DJ Javier, Francisco Reyes Jr., Ian Stoufer, Jillian Evelyn, Justin Krietemeyer,
Kris Chau, Mel Kadel, Nathaniel Russell, Robbie Simon, Shepard Fairey, Stephanie Louise Enciso, Thomas Wimberly, Ty Williams, and Victoria Cassinova.
ABOUT PARKS PROJECT
At Parks Project, we’re on an adventure with a purpose. We design goods that celebrate our National Parks and the wonders of nature that they preserve. Every purchase funds projects in our parks - wildlife conservation, trail restoration, visitor education, and much more. We’re here as advocates of America’s parklands; informing, inspiring, volunteering, and directly supporting the next generation of park champions. Together, we can truly leave it
better than we found it.
For more information about Parks Project, visit parksproject.us or follow them on Instagram @parksproject.
ABOUT NATIONAL PARKS CONSERVATION ASSOCIATION
For 100 years, the nonpartisan National Parks Conservation Association has been the leading voice in safeguarding our national parks. NPCA and its more than 1.3 million members and supporters work together to protect and preserve our nation’s most iconic and inspirational places for future generations.
From July 27 to August 3, 50% of sales price of the artwork sold in this exhibition will be donated to National Parks Conservation Association, an organization whose mission is to protect and enhance America’s National Park System for present and future generations.
For more information about NPCA, visit npca.org/100 or follow them on Instagram @npcapics, Facebook @NationalParks and Twitter @NPCA.
ABOUT STUDIO NUMBER ONE
Studio Number One (SNO) is a full-service creative agency based in Echo Park and founded by Shepard and Amanda Fairey. SNO helps brands take a stand by creating visual experiences and stories worth sharing through strong messaging, iconic design, and methods of disruption.
For more information about SNO, visit studionumberone.com or follow them on Instagram @studionumberone.
ABOUT SUBLIMINAL PROJECTS
“The driving principle of Subliminal Projects is that art should be accessible to everyone and that art can come from many different perspectives and cultural niches. Good art is good art, whether it’s done on an album cover, a skateboard, canvas, or found cardboard.” – Shepard Fairey
Subliminal Projects is a multi-functional project space and gallery established by Shepard Fairey and Blaize Blouin in 1995 as a way to introduce skateboard culture and design to the art world. The concept grew and found roots later in Los Angeles, at a time when many artists found themselves shut out by the “art scene.” Subliminal Projects emerged as a gallery that championed emerging and marginalized artists, built out of cultural importance to serve as a center for the community to openly express and spark dialogue about art, music and activism. Now located in the historic
neighborhood of Echo Park, Subliminal Projects continues to offer a platform for artistic exploration and innovation.
For more information about Subliminal Projects, visit subliminalprojects.com or follow us on Instagram @subliminalprojects.